A week with…


One week with Vera Sky

Meet super cool Josefin Persdotter, the 26-year-old gal behind the stage name Vera Sky.

Who is your style icon?
–  Iris Apfel is one of my favorites when it comes to clothes. She is 92 and is super cool. Otherwise I must say Rosa Parks. She is my absolute style role model.
How is a typical morning for you? Are you stressing you up and get dressed in the first, best you see or do you have planned your outfit since before?
– I’m snoozing as long as I possibly can, and almost always have 30 minutes for me to get ready. The result is that I usually just throw on something that feels comfortable and that match the mind.
Where do you prefer to shop?
– I love to shop second hand and preferably abroad. In Sweden at Stadsmissionen or Beyond Retro.
If you shop online, where do you go?
– I love Tradera, the swedish version of eBay. Most things can be found there. However, I am the worst at remembering to bid, resulting in that I lose and do not get the clothes I want. But it’s fun to go in and have a look.
What are the three absolute favorites in your closet right now?
– My black flared trousers from H&M are often on the go with everything, but I like my high-waisted jeans and polo shirt too.
You work partly as a DJ. What are your three most played songs right now?
– Asgeir Trausti – Torrent, Style of Eye & SoSo – Kids, Daft Punk – Within (Offsuit Remix)
We see more and more girls behind the DJ booth. How do you do to stand out?
– It’s not something I think about but it’s just amazing that women take more space. Girl power!
If you had to be someone else for one day, who would it be and why?
– I would choose Emilia Clarke and one day when she plays Daenerys Targaryen in Game of Thrones. I’m obsessed with the series and absolutely love her character!
When it comes to your makeup bag – which is your favorite product?
– My lipsticks from Make Up Store, for sure. I think I have most of the colors from there.
Is there any garment you would not be able to bear up?
– Actually, I think I would rock the most.
Where from do you get your inspiration?
– I get a lot of inspiration from movies and the people around me. Many of the people I hang out with are artist souls who go their own way when it comes to style. Right now I’m in a period which I call “Fashion Trash Alien” which is a mix of 90’s movies like Clueless, Punk and Barbie.
You’ve had a rainbow of colors in your hair. What is your favorite?
– I love to color my hair. It’s like painting your nails. You get that extra edge to your look. So far, enough light purple was the best color.
You are also a singer and goes under the name Vera Sky. Different Vera Skys style slightly from Josefins?
– No, not directly. It ‘s always crazy. I’m wearing what I feel like on stage, eventhough I take the whole hog a little extra. I love glitter and color.

Photo: Julia Dansarie

Shoes – Second Hand // Jeans – Second Hand // Top – Barcelona // Jacket – Alfa Industries // Solbrillor – Turist shop in Gamla stan, Sweden // Necklace with stone – Urban Outfitters // Net necklace – Gina Tricot

Photo: Julia Dansarie

Shoes – Dr.Martens // Skirt – Beyond Retro // Jacket – Second Hand (H&M) // Backpack – Thailand

Photo: Julia Dansarie

Skirt – H&M // Top – Humana Second Hand Berlin // Shoes – Beyond Retro // Jacket – New York // Pink necklace – Barcelona // Necklace with locker – Home made // Net necklace – Gina Tricot

Photo: Julia Dansarie

Trousers – H&M // Shoes – Second hand // Fur – Antik Batik // Top – Gina Tricot // Jewelery – Barcelona

Photo: Julia Dansarie

Jacket – Zara // Trousers – Monki // Top – Second Hand in London // Shoes – Dr.Martens




One week with Kate Lee

ELLUI’s editor in chief Kate Lee took a deep dive into the closet. Among the 48 attention-grabbing shirts and jackets as well as lots of accessories and shoes, we see here a week filled with both glamor and punk. A chameleon in all the glory there weekdays not really seem to exist.

Photo: Oscar Jettman

Turban – Alibaba.com // Jacka – H&M // Väska – Moschino, vintage // Kjol – Monki // Top – H&M // Skor – Nike

Photo: Oscar Jettman

Kavaj – Vintage i Paris // Väska – Scorett // Klänning – COS // Skor – Jeffrey Campbell // Hårsmycke – Glitter

Photo: Oscar Jettman

Skinnjacka – Vintage i Paris // Kjol – H&M // Väska – H&M // Skjorta – Beyond Retro // Skor – Dr. Martens // Sjal – &OtherStories

Photo: Oscar Jettman

Stickad tröja – H&M // Kjol – H&M // Väska – Beyond Retro //  Skor – Nelly.com // Örhängen – H&M

Photo: Oscar Jettman

Hatt – H&M // Camoflagedräkt – Beyond Retro // Läppglans – Lime Crime // Skor – Asos // Väska – Michael Kors // Skärp – Gina Tricot




One week with Sebastian Lysén from Top Model

ELLUI in an exclusive photo essay with Sebastian Lysén, the 22-year-old charmer from Dalarna who besides his creative style is highly topical in Top Model. This is how we will see him this spring, walking with the streets of Stockholm as his runway. Color, self-designed details and patterns are in focus.

Photo: Oscar Jettman

Redesigned jeans – Cheap Monday //  Boots – Asos // Skjorta – H&M // T-shirt – T-Post // Jeans jacket – Second Hand // Redesigned leather vest – Second Hand

Photo: Oscar Jettman

Army jacket – Beyond Retro // Cap – Weekday // T-shirt – Topman // Pants – Topman // Shoes – Second hand from Italy

Photo: Oscar Jettman

Backpack – Björn Borg // Jeans – Cheap Monday // Redesigned jacket – Second hand // Boots – Asos // Jeans skirt – Calvin Klein

Photo: Oscar Jettman

Sweater – Smog // Collar Tips – Topman // Shirt – Topman // Jeans – Cheap Monday // Shoes –  Nike // Watch – Daniel Wellington

Photo: Oscar Jettman

Jacket – H&M // Jeans – Cheap Monday // Sweater – H&M // Shoes – Converse




One week with Mariam Adam

Here we have her, Mariam Adam. 24 -year-old chic from Stockholm, who impresses with her tough style, both in as a daytime seller as well as DJ in the evenings. She likes purple and black, is inspired by Cher and happily use her mom’s old clothes.

Who is your style icon?
– My style icons are David Bowie, Amanda Lepore, Cher and Fran Fine.
We know you DJs . What are your five most-played songs right now?
– Stereoclip – It’s About The Time , Pavel Dovgal – Guinea
Tube & Berger – Surfin ‘ (Nice7 Remix) Candi Staton – Hallelujah Anyway (Larse Vocal) and
RuPaul – Call Me Starrbooty (Gomi ‘s Long Distance Mix)

“I get anxiety of being squeezed into a small compartment of what you ” can and can not ” wear…”

What are your three favorites in your closet?
– Doc Martens, they really fit into all styles – all year round. My fishnet tights. For me it’s a timeless detail. I must not forget my Jimi Hendrix jacket, it means a lot to me.
Your style is like a chameleon. It often varies. Where do you get all your inspiration from?
– I get very inspired by music! Get dresses to go dancing with my friends is one of the best thing I know. I like to mix formless garments to accentuate my curves. It is a fresh combo. I also like to mix my style with stuff from my mom’s wardrobe and bargains among her old clothes – the stuff from the 80 – and 90’s are absolutely amazing! I like to create an entire “look” and mini-alter egos with my outfit, so I go for the big picture when I dress. I try to avoid fashion. I get anxiety of being squeezed into a small compartment of what you “can and can not” wear. I put on what I think is cool, no matter what the trend says, because it makes me happy. I think that’s why I vary my style so often, I think it’s nice to have an outlet for my creativity through clothing.
You are a cool cat with big courage – do you have any good tips for those who want but do not really dare?
– Live . Your . Life.

Photo: Oscar Jettman

Jacket – Vintage fair in Hollywood // Cap – H&M // Hoodie – H&M // Shirt – H&M // T-Shirt – Primark // Jeans – Cheap Monday // Creepers – Demonia

Photo: Oscar Jettman

Jacket – Vintage fair in Hollywood // Top – Bikbok // Pants – American Apparel // Shoes – Zoe

Photo: Oscar Jettman

Jacket – Saints & Mortals // Top – Primark // Skirt -H&M // Leggings – From London, own design // Shoes – Doctor Martens

Photo: Oscar Jettman

Top – Jane Norman // Skirt – Jane Norman // Shoes – Rebecca Stella for Nelly

Photo: Oscar Jettman

Jacket – Ida Sjöstedt // Dress – Tiger of Sweden // Shoes – Din Sko // Watch and bracelet – D&G




A week with Adele Kosman

Adele Kosman , who along with Marcus Borrman, is forming the electronica duo For BDK is inspired by what she calls ” glam ladies” when it comes to her fashion style. At the moment the duo are mixing their first album, due for release early next year.

Adele, you have a style that stands out and where color seems to be a strong theme . What or who inspires you?
– I’ve never been really interested in reading fashion magazines or similar. Fashion does not interest me much. I mean fashion as in “trends” which I myself do not think I follow. I am inspired by people I see on the street and the people I follow on instagram. In recent times I’ve done a style I call “glam lady” and “riviera lady” That’s how I imagine glamorous upper class women 60+ dress.
Then you have to wonder where you find and shop most of your clothes?
– I find much inspiration from garments I see in second hand stores or on Tradera , which happens to be the places I most shop at. I sometimes mix my lady clothes with ordinary hipster garments like platform shoes and crop tops.
Music and style have always had an obvious connection to each other , what are you listening to yourself at the moment?
– I listen to a lot of deep- house and quirky electro. My newest love is FKA twigs, a girl from the UK, which makes very inspired music. She dresses very cool as well, which definitely adds to my experience.
Would you say that you are more silver or more gold?
– I love both silver and gold. So I usually mix them.
If you had to choose three favorite things from your closet, what would it be?
– My favorite piece right now is my purple suede coat, my leopard platform shoes and my white kimono.
Last but not least, what city would you say inspires you the most?
– I have no favorite city, but like Stockholm very much and I ‘d love to live in Paris in the future.

Name: Adele Marcia Kosman
Age: 20
Lives: Hägerstensåsen
Employment: Musician

Photo: Julia Dansarie

Fur from Second hand Paris // Pants from Topshop // Kimono from Topshop // Shoes from Minimarket // Hat from Paris // Handbag from Cannes

Photo: Julia Dansarie

Fur from Beyond Retro London // Top from H&M 90’s // Jeans from American Apparel // Shoes from Buffalo // Necklace from Second hand

Photo: Julia Dansarie

Cardigan from Vintage Paris // Kimono from Myrorna // Shoes from Carin Wester // Hat from Stadsmissionen // Belt from Stadsmissionen

Photo: Julia Dansarie

Top from Emmaus // Pants from American Apparel // Shoes from Tradera // Necklace from Nelly

Photo: Julia Dansarie

Coat from Tradera // Top from American Apparel // Pants from Rodebjer // Shoes from Ebay // Handbag from Second hand Paris // Sunglasses from Miu Miu 




A week with Joel Gedin

Guy from Falun who in 2010 moved to Stockholm to be a part of the first graduating class at Helene Falk Stylist Education. Today he is studying International Business Management at Södertörn while fashion and style is an interest that gladly engage him during his leisure. Yes, it is of course 22-year-old Joel Gedin we’re talking about. Soon he is about to step up as one of ELLUI’s blogger, under the name Public Noir. Here we meet him in an exclusive style interview where we followed him during a week.

Photo: Julia Dansarie

Shoes from Asos // Pants from Kappahl // Top by Gina Tricot // Jacket by H&M

 

Photo: Julia Dansarie

Shoes from Vagabond // Necklace is self made  // Blaxer, pants and t-shirt is from H&M

Photo: Julia Dansarie

Shoes from Zara // Pants by Weekday // Shirt from River Island // Cape from Åhléns // Sunglasses from WEEKDAY

Photo: Julia Dansarie

Shoes from Vagabond // Pants by Gina Tricot // Polo by H&M // Jacket from Red Cross // Necklace from H&M // Belt is a gift // Watch from Accent

Photo: Julia Dansarie

Shoes from Vagabond // Pants by WEEKDAY // Sequin t-shirt from WEEKDAY // Shirt from Bikbok // Necklace from Glitter // Jacket from Versace for H&M




One week Fia Falkman from Haggorna

Fia Falkman – a true Hag who is keeping her finest footwear on shelf, likes dressing up (out), and who would rather be seen than blend in with the crowd. She describes her own style as “planned sprawling” and love the color cornflower blue.

Fia, you’re one from the DJ group Haggorna. You guys have become known for your spectacular theme parties where you dress up in extreme outfits. Tell me, how do you think of you style when it is time to dress for a party?
– If you are not visible, so you do not exist.
So what is your best styling tips?
– You can always get far with a pair of colorful lips. Smack!
When Haggorna invites to a party, you guys take turns to DJ. What music are you listening to right now?
– Tove Lo with Habits is my new absolute favorite song. But if I want to make people dance at the dance floor when I’m the DJ, I prefer to play Eat Sleep Repeat Rave which is a remix of Calvin Harris.
If you are planning for vacation, where do you like to travel then?
– My favorite city is Sydney. I lived there before, and the city is a wonderful mix of New York and Majorca.
Let us know – of all different kinds of clothes you own, what are your three favorite things in your closet right now ?
– I have a leather jacket from Made in the Shade that I like very much. Similarly, a body stocking in through lace from Flirt Fashion, and of course my ground-breaking tiger necklace in gold from Madly.
With such a varied style, were do you go shopping?
– I prefer SOLO. They sell several of my favorite brands such as Made in the Shade, Contemporary Reflections and Dry Lake. Furthermore, there is unusually good and personal service.
So, how do you thinkg in the morning when you choose clothes for the day?
– In the weekdays I check what kind of meetings I have at work and how much “business” I must look like. In everyday life, I don’t want it to look like I spent several hours in the closet before I got dressed, even though thats the case …
How much money do you spend on clothes a month?
– Around 1000 SEK, but it all depends on the season and how much free time I have.
We saved the best question for last. How many shoes do you own?
– Wow. Hundreds. I have them on shelfs in the living room so I can enjoy watching them every day…

Age: 30 years old
Lives: Kungsholmen or Vasastan
Marital status: Single
Occupation: Account Manager at Groupon and club organizer / DJ in Haggorna
Instagram: @fiafalkman

Photo: Julia Dansarie

T-shirt från BikBok // Black skirt from Vero Moda // Shirt in chiffong is second hand // Shoes from Din Sko

Photo: Julia Dansarie

Transparent crop top from H & M / / sequin jacket from Monki / / High black pants from Vero Moda / / Silver Platform Shoes from Beyond Retro

Photo: Julia Dansarie

Bodystocking in lace from Flirt Fashion / / Bra from Twilfit / / Skirt by Vero Moda

Photo: Julia Dansarie

Blue shirt from Weekday / / Patterned skirt from Boston, United States / / Necklace from Zara / / Shoes from H & M

Photo: Julia Dansarie

Skirt from Urban Outfitters / / Blue blazer from Vero Moda / / Shoes from the WOS / / Necklace from Madly by Truly Madly




A week with Albin

Albin dresses in the incident of the moment without thinking, which means that his strong personality really shines through in his clothing choices. Most of his time is devoted to the great passion: music.

Name: Albin Hagström
Age: 21 years
Lives: Älvsjö
Marital status: Single
Job Title: Salesman, Music Producer in DJ duo Pantyhoes and rapper in Double cheese mcbeatz
What are your three favorite things in your closet right now? 1: Star Wars briefs 2: Aunt Blouse with marine theme 3: Nunchucks
What music are you listening to right now? Much rap / hip hop. Wu tang clan, Earl Sweatshirt
How would you describe your style? 100% asphalt
Describe your party style! Terribly unsexy
Favorite shop? Second hand
What’s your name on Instagram? shubalooshrimp

Photo: Elin Croneby

Shirt: Myrorna// Shorts: Carhartt// Headband: American apparel// Necklace: A gift// Socks: Intersport// Shoes: Nike

Photo: Elin Croneby

Shirt: Asos// Hat: A gift// Jeans: Weekday// Accessories: Usb in the shape of a patron Ebay and the rest Asos// Watch: Asos// Shoes: Vans limited edition Karmaloop// Sunglasses: Flea market

Photo: Elin Croneby

Shirt: Ebay// Hat: Caviar cartel// Necklace: Han cholo chainsaw// Tattoo: Evil eye tattoo

Photo: Elin Croneby

Shirt: Asos// Bow: Ebay// Shorts: MnO outlet// Shoes: Nike safari// Sunglasses: Ray ban Wayfair folding edition

Photo: Elin Croneby

Tank top: Asos// Shorts: Gap// Hat: Karmaloop// Shoes: Nike




One week with Martin Petersson

Meet Martin, the guy from Gothenburg, which today focuses on careers in Stockholm. By day, the fashion industry is looming for the nights exchanged for club life.

Name: Martin Petersson
Age: 22 years
Occupation: Shop assistant, stylist assistant, club organizer
Marital status: Boyfriend
Favorite: All that glistens
Number of shoes: About 30 couples
Music right now: Hip Hop / RnB
Silver or gold: Gold
Shop at: Weekday and Beyond Retro
Favorite City: Tokyo

Photo: David Thunander

Shoes from Undergrounds / / Net canvas from Weekday / / Top from Beyond Retro / / Rings from Berlin Glasses from H & M / / Jacket from Beyond Retro / / Pants from Cheap Monday

Photo: David Thunander
Shorts from River Island / / Top from Weekday / / West from Rare / / Shoes from Nike / / Beyond Retro Sunglasses

 

Photo: David Thunander

Pants from Royal Dramatic sale / / Polo Shirt by Tiger of Sweden / / Bag from P.A.P / / Shoes from Acne / / Sunglasses from Paris

Photo: David Thunander

Sweater and pants from Whyred / / Shoes from Nike / / Cap by Proverse / / Bag from Myrorna

Photo: David Thunander
Shoes from Asos / / Leggings from Beyond Retro / / Shorts from Weekday / / Top from Cyberdog / / West from Vegborn / / Cap by Kenzo / / Rings from Asos and Acne / / Bag from Myrorna



A week with Citty

Photo: Julia Dansarie

Tank top: H&M // Pants: borderlinebaby.com // Shoes: nelly.com // Cap: Beyond Retro

Photo: Julia Dansarie

Hoodie: H&M // Pants: Gift from a friend // Shoes: Nike // Necklace: Punkt Shop

Photo: Julia Dansarie

Tank top: Monki // Jeans: WESC // Shoes: nelly.com

Photo: Julia Dansarie

Dress: borderlinebaby.com

Photo: Julia Dansarie

Shirt: Monki // Pants: borderlinebaby.com // Shoes: Sko Uno // Piercing: borderlinebaby.com

Name: Citty Olsson

Age: 23

Profession: VD for CleoCamile Group